Managing Email and SMS Limits, Overages, and Usage in Arketa
Arketa provides a clear structure for managing your email and SMS usage, including monthly limits, overage policies, and tools to monitor and control your usage. Below is a comprehensive guide to help you navigate these features.
Monthly Limits for Emails and SMS
Each Arketa account includes 10,000 marketing emails and 2,500 SMS credits per month at no additional charge.
These limits reset on the 1st of each calendar month based on the UTC timezone, regardless of your billing cycle.
Viewing Usage and Limits
To view your current usage and limits:
Navigate to Settings > My Plan > Billing.
Scroll to the CRM Usage section to see your included amounts, current usage, and remaining balance.
You can also view your email usage count directly from the dashboard by clicking the My Plan button and scrolling to the bottom of the page.
Overages: Policies and Rates
Overages are optional and must be enabled to continue sending beyond your included limits.
Overage rates: - Marketing emails: $0.0005 per email (i.e., $0.50 per 1,000 emails). - SMS credits: $0.015 per credit (i.e., $15 per 1,000 SMS).
Example: Sending 110,000 emails in a month (100,000 over the included limit) would cost approximately $50 in overage fees.
Enabling and Managing Overages
To enable overages:
Go to Settings > My Plan > Billing > CRM Usage.
Toggle on Allow overage to continue sending beyond your included limits.
Optionally, set a monthly spend cap to avoid unexpected charges.
Tips for Optimizing Email Usage
Use audience segmentation to target specific groups, such as active or at-risk members, instead of broad audiences like "All Members."
Exclude low-engagement recipients (e.g., clients who never open emails) to conserve credits while maintaining relevance.
FAQs
What happens when I reach my monthly limits?
By default, sending pauses when you hit your limits. To continue, enable overages in Settings > My Plan > Billing > CRM Usage.
Can I upgrade to a plan with higher limits?
Currently, Arketa does not offer plans with higher included limits. Additional usage is billed as overage.
Are transactional messages included in the limits?
No, transactional messages (e.g., booking confirmations) are counted separately and do not apply toward the 10,000-email limit. By following these guidelines, you can effectively manage your email and SMS usage in Arketa while avoiding unexpected charges.